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Hindustan Times Media Makes Strategic Investment In Podcasting Startup Hubhopper

The company started off as a social network in 2015 and pivoted into content publishing/aggregation in 2017Hubhopper will use this funding to grow its product and podcast distribution network of 50 partnersDelhi-based podcast hosting, creation and distribution company Hubhopper has raised an undisclosed amount as a strategic investment from media giant Hindustan Times Media, which publishes newspapers like Hindustan Times, Hindustan and Mint. Prior to this, the company had raised about $1.3 Mn from ITI Growth Opportunities Fund, Unit-E Ventures and other angel investors. Started off pre-Indian independence 96 years ago, Hindustan Times has been focusing on integrating better technology in order to keep up with the new-age digital businesses. Hubhopper plans to use this latest Hindustan Times investment to grow its product and podcast distribution network of 50 partners including Samsung, Paytm, Spotify, Gaana, Paytm, PhonePe and more. Some popular content startups operating in this space are Tencent-backed Pratilipi (20 Mn MAU), Fosun RZ-backed Headfone, IVM Podcasts and Suno India, among others.

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